Social Media Manager & Ad Specialist

Own organic and paid social across platforms for our brands and clients, from content calendars to campaign optimization.

Full-timeRemote, PakistanRemote – Full Time3:00 PM – 12:00 AM (Pakistan Time) with 1-hour breakExperienced

About the role

we are looking for Social Media Manager & Ad Specialist
(FB, IG, LI, TT, YT & RD)

TRIOTECH SYSTEMS is hiring a results-driven Social Media Manager & Ad Specialist (Remote/Pakistan) strong expertise in Facebook, Instagram, LinkedIn, TikTok, YouTube, and Reddit advertising. This role is ideal for someone who can independently create SEO-friendly content (visuals, copy, and videos) and plan, execute, and optimize paid campaigns across multiple platforms to drive measurable growth across multiple industries.
Key Responsibilities
Social Media Management
Develop and execute content strategies for Facebook, Instagram, LinkedIn, TikTok, YouTube, Reddit, and other relevant platforms.
Create SEO-friendly content, including post copy, visuals, and videos, aligned with brand goals.
Manage content calendars, schedule posts, and maintain a consistent brand voice across all channels.
Plan and run interactive campaigns (polls, Q&As, contests, reels, shorts, etc.) to boost engagement.
Monitor platform trends, hashtags, community behavior, and competitor activity to keep content relevant.
Track and report organic performance metrics such as reach, engagement, follower growth, and impressions.
Advertising & Paid Media
Plan, launch, and optimize paid ad campaigns across Meta (Facebook & Instagram), Google Ads, LinkedIn, TikTok, YouTube, and Reddit.
Perform audience research, segmentation, keyword research, and A/B testing.
Optimize campaigns for CTR, CPC, conversions, and ROI.
Manage ad budgets, bidding strategies, creatives, and placements independently.
Prepare detailed performance reports with clear insights and recommendations.
Industry & Marketing Exposure
Handle paid and organic marketing for multiple industries, including eCommerce, healthcare, nutrition, service-based companies, and product-based businesses.
Execute digital marketing strategies for web development services, including lead generation and brand positioning.
Requirements:
Proven experience as a Social Media Manager & Paid Ad Specialist.
Strong expertise in Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, TikTok Ads, YouTube Ads, and Reddit Ads.
Experience managing campaigns across multiple industries (eCommerce, healthcare, nutrition,, services, etc.).
Ability to independently create content (visuals, copy, videos) and execute ad creatives.
Understanding of SEO principles for social media content and landing pages.
Google or Meta Ads certifications (preferred).
What We Offer:
5-day work week
Remote work flexibility
Competitive salary package
Ready to create impactful digital campaigns with us?
Send your CV/portfolio to: [email protected]

What you'll do

  • Organic strategy for Facebook, Instagram, LinkedIn, TikTok, YouTube and Reddit
  • SEO-friendly copy, visuals and short video
  • Content calendars and brand voice
  • Interactive campaigns: polls, Q&As, reels and shorts
  • Paid campaigns on Meta, Google, LinkedIn, TikTok, YouTube and Reddit
  • Budgets, bidding, creatives and placements
  • Reach, engagement and conversion reporting

What you bring

  • Proven social media and paid ads experience
  • Meta Ads Manager, Google Ads and LinkedIn Campaign Manager
  • Experience across several industries
  • Creates visuals, copy and video independently
  • SEO for social content and landing pages

Nice to have

  • Google or Meta Ads certifications